Cause: Human Services, Industry Development
Location: Bay Area, CA (San Francisco)
Role: Marketing, Brand Management
Tired of compromising our comfort, we here at ThirdLove® set out to create a better bra. Armed with research and a lot of opinions, we scrapped the standard bra cup size molds—literally broke them!—and developed our own half-cup sizes based on real women’s measurements. We design our bras to fit perfectly because we believe that when a woman is comfortable and confident, she can go further.
Push for more. Achieve greatness. #breakthemold is the heart of the ThirdLove® philosophy: it’s about carving one’s own path; saying no to ill-fitting expectations; and embracing the beautiful details that make each woman unique. It’s also about supporting one another, which is why we’ve donated over $3 million worth of bras to women in need across the country since we began ThirdLove® in 2013.
About the Job
We’re looking for a Brand Marketing Associate to help bring to life seasonal brand and product stories across all channels with a focus on retention. You will own storytelling across email and on-site content and will oversee the campaign process from concept to calendar, to brief and execution. This is a highly cross-functional role, collaborating closely with the planning, product, growth marketing, and creative teams to deliver on-brand, high-performing campaigns that meet all business objectives.
In this role you will partner with the broader marketing team to define campaign strategies and harmonize them with the integrated marketing calendar, focusing on email and on-site experiences. You will be an expert on our product assortment and will know every unique selling point of our products and make sure they are visible and clear to the customer. Beyond that, you will ensure ThirdLove’s core value proposition and positioning is presented consistently across all campaign creative.